搜题
问题   更新时间2023/4/3 12:59:00

Chinese brands under the wings of foreign companies usually have the advantage of plumper marketing budgets and better access to management expertise. Although overseas companies typically buy Chinese brands to gain access to China’s consumers and distribution channels, they also can have large plans for their acquisitions.

中国品牌借助于外国公司的力量,往往具有营销预算大幅度增加和更易获得管 理知识两方面的优势。然而尽管它们购买这些中国品牌的目的,一般都是为了获得其在中国的消费市场和分销渠道,但这些外国公司的收购行为有着更大的目标。
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